ANNAMARIA CAMMILLI GIOIELLI

THE CAMMILLI STYLE IN THE WORLD OF DESIGN JEWELLERY

Cammilli started 2008 with impetus and glamour.

The brand has been able through time to mark its own stylistic path within design jewellery, expressing in innovative yet consistent forms the uniqueness of the brand's design and inspiration and its stylistic strength: the power of art embracing femininity and modernity as a refining process.

Inspiration and style coherency, complemented by a refined taste for beauty and master workmanship have allowed Cammilli to create a very well defined space within the world of design jewellery; its precious pieces are indeed immediately identifiable: it is the jewel which speaks for itself long before an advertising.

Cammilli's skilful refining process leads to strongly reaffirm its classical elements but also to express through new forms, bigger and more glamourous on one part, lighter, more stylized, yet vibrant and sinuous on the other; all Cammilli forms are still to refer to the infinite varieties and movements of its primary inspiration: Nature.

Boutiques and shops will certainly benefit from such process, the new Cammilli artistic expressions will allow them to offer a larger variety of precious Cammilli objects so that customers with different tastes will be captivated by what Cammilli has to propose: they will be able to choose a classical Cammilli jewel, like the beautiful Black Rose, in pink, for instance, or natural gold, the new Cammilli nuance proposed in 2007, or perhaps they will better like a bigger, more fashion jewel, like Glam, or still prefer a more abstract piece, like Hypnosis, which, as the name tells, is an appealing dynamic spiral, the fruit of an accurate stylization process of the rose, one of the most interesting proposals for 2008.